If you’re new to the SEO game then you’re probably overwhelmed by the abundance of information.
Simply put, SEO stands for search engine optimization, also known as organic search.
It is the process of
developing website content that is both keyword driven and appealing to leading
search engines like Google. The goal of SEO is to rank higher in search engines
when users search for keywords that best relate to your content.
Stay on topic. Your webpage content should be focused and to
the point. If you have a webpage about SEO, only provide content about SEO.
Discussing other topics will only reduce the value of your initial keyword
research.
Add a meta description. Giving your page a meta description
allows you to decide how Google describes your page in its results. Again, keep
these descriptions short and sweet to ensure you do not exceed the maximum
number of viewable characters.
Your Biggest Enemy
It’s not your competitor, or
another startup, or even Google. It’s the back button. Keeping visitors
attracted to the content on your site will visit longer and be more likely to
purchase your goods and services.
If you don’t have the time to learn
all about SEO or if you would rather focus on your business and develoing new
products, consider hiring a professional. SEO Martian specializes in SEO, as
well as Search Engine Marketing, another key to bringing viewers to your
webste.
SEO Martian
612-327-5756
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