SEO has been likened to alchemy of the new digital age. That is to take a website or online blog from nowhere and make it highly visible in search engines like Google, Bing, Yahoo.
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| Online Marketing SEO |
A
business that has an online presence needs to be found by potential customers
that are searching for their products, services or advice. Once you build a
website or blog you need to promote it so it is capable of being located in
SERP’s (search engine results pages).
Search Engines like Google
for instance utilize Algorithms in some cases these can include up to 245
different formulas to determine which websites come up first when you search
for a particular topic. If you are relying on potential customers finding you
then paying attention to what the search engines require to match these
algorithms is very important.
Although search engines don’t
like giving away their special sauce we know that a few factors weigh heavy on
search results.
Fresh Content: Quality fresh
content is probably the most obvious and easy to duplicate that could be as
simple updating content on a website or blogging and creating backlinks to your
website thus adding fresh detailed content.
Google is constantly
refiguring their algorithms. In fact as we write this in late 2015 there is another
change on the horizon. Panda’s, Penguins, and bears oh my. Well maybe not Bears
but the latest changes named Panda and Penguin have aimed to weed out weak and
poorly written sites as well as tackle Black Hat SEO sites or sites that
utilize underhanded techniques to gain position in search engine results.
A business partner like
Results Business Marketing will work with you and utilize legal seo techniques
to help you establish positioning and gain exposure in search engine results
pages.
There are as many companies
out their claiming to have the magic bullet, the guaranteed way to get youranked in a top spot of google when searchers look for you. Please stop and run away. If
anyone ever guarantees they have the answer they have broken the code and their
system will get you to the top and keep you there run away.
The smartest minds in
electronic marketing work daily to break down Google’s formulas and they have
yet to break the code. With as many as 245 variables it would be impossible to
get ahead of the engineers that are aware of the formula. It’s like duplicating
the exact formula for coca cola it’s never been done.
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| SEO SEM Online Marketing |
A real SEO partner works diligently
within the bounds of the system knowing the basics and keeping up to date on
changes that come at what seems like weekly intervals. You need to be able to
put aside empty promises and listen to experienced search engine optimization
professional. SEO is not easy it’s sometimes not fast but if not done properly
it can mean the difference between being on the top and being on the bottom
If you are interested in
building your online presence but are not sure you have the time to learn this
extensive practice contact a professional company like Results Business
Marketing. 15 years of experience working online.
Results Business Marketing
Minneapolis Saint Paul SEO
612-615-8196
www.resultsbusinessmarketing.com
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